WALNUT, CA — (Marketwired) — 06/21/13 — Corp., a leading global provider of computing, consumer electronics and communications solutions today announced that its director of North American sales, Colleen Browne, has once again been recognized by -s as one of the top Women of the Channel. CRN-s annual list recognizes nearly 300 female executives across vendor channel organizations, distributors and solution providers for their accomplishments over the past year, and the far-reaching impact they are having on the technology industry going forward. This year-s Women of the Channel were chosen by the editors of CRN based on their achievements as executives and the amount of influence they wield over the technology channel. These women represent a changing trend in a traditionally male-dominated industry.
Colleen Browne successfully increased ViewSonic-s reseller base through initiatives that included participation in more reseller-specific trade shows; a re-launch of ViewSonic-s award-winning reseller portal: ; and a concerted communications initiative from webcasts, webinars and marketing communications. All of these efforts informed resellers of the diversity of technology available to them in the spirit of growing their revenue and margin. Browne also helped to established an inside sales team to engage specifically with the channel. This dedicated team of professionals continues to positively impact current and new resellers with opportunities through education
“We honor and congratulate this list of influential women who are dedicated to supporting the mission of the channel,” said Robert Faletra, CEO, UBM Tech Channel. “For years, we have identified and celebrated the women who have made an indelible mark on the technology industry through unmatched innovation and razor focus on meeting the needs of the IT channel community.”
“Colleen-s exemplary efforts with our partners and programs have enabled consistent growth for our partner network and ViewSonic,” said Jeff Volpe, president of ViewSonic Americas. “As a channel-centric company, ViewSonic appreciates that Colleen personifies our dedication to partnerships. We are elated that she has once again been recognized by UBM channel for her professionalism and commitment.”
A special feature of the Women of the Channel is in the June issue of CRN magazine and expanded coverage of The 100 Most Powerful Women of the Channel will be featured online at .
Founded in 1987, ViewSonic-s mission is to be the preferred global brand of visual solution products as we continue to focus on display-centric product offerings including LED monitors, projectors, digital signage displays, and cloud computing solutions. ViewSonic continues to pioneer in visual technology innovation to build a connected and ever-reaching digital future. ViewSonic® Corporation is headquartered in Walnut, California. For further information, please visit ViewSonic.com.
ViewSonic-s offers resellers an opportunity to benefit from specialized product training and discounts. To sign up, please visit .
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UBM Tech Channel, a UBM company, is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With more than 30 years of experience and engagement, UBM Tech Channel has the unmatched channel expertise to execute integrated solutions for technology executives managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. To learn more about UBM Tech Channel, visit us at: .
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UBM plc is a leading global business media company. We inform markets and bring the world-s buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries is organized into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.
Melanie Lombardi
LEWIS PR for ViewSonic Corp.
415-432-2400
Betzi Hanc
UBM Tech Channel
508-416-1182
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