TORONTO, ONTARIO — (Marketwired) — 05/15/13 — Cyberplex Inc. (TSX: CX) a leader in targeted mobile, social and online advertising, today announced its financial results for the first quarter ended March 31, 2013. The Company reported that first quarter financial results were within the range of guidance provided on May 3, 2013. Total revenue from continuing operations for the quarter was $1.6 million, a decrease from the $3.5 million recorded in the same quarter of 2012, and adjusted EBITDA loss for the quarter was approximately $979,000 as compared to a loss of $802,000 in the same period of 2012.
Highlights for the first Quarter ended March 31, 2013
“As reported earlier this month, our focus is now in line with our strength and what advertisers are demanding”, said Geoffrey Rotstein, President and CEO. “Targeted advertising customer acquisition is where we are competing well in the market today and where we are investing for the future. Although the change in focus has generated lower first quarter results, we are confident that the momentum we now have with agencies and large brands will be reflected in the coming quarters”, added Rotstein. “2013 will be a milestone year for our organization, as we firmly establish ourselves as an innovator in the Canadian advertising and media industry.”
Non-IFRS Financial Measures
This press release includes a discussion of “Adjusted EBITDA,” which is a non-IFRS financial measure. The Company defines Adjusted EBITDA as net loss from operations before; (a) depreciation of property and equipment and amortization of domain properties and other intangibles; (b) share-based payments, (c) restructuring and acquisition costs, (d) impairments of goodwill and intangible assets and other items, net. Management uses Adjusted EBITDA as a measure of the Company-s operating performance because it provides information related to the Company-s ability to provide operating cash flows for acquisitions, capital expenditures and working capital requirements. The Company also believes that analysts and investors use Adjusted EBITDA as a supplemental measure to evaluate the overall operating performance of companies in its industry.
The non-IFRS financial measure is used in addition to and in conjunction with results presented in accordance with the Company-s consolidated financial statements prepared in accordance with IFRS and should not be relied upon to the exclusion of IFRS financial measures. Management strongly encourages investors to review the Company-s consolidated financial statements in their entirety and to not rely on any single financial measure. Because non-IFRS financial measures are not standardized, it may not be possible to compare these financial measures with other companies- non-IFRS financial measures having the same or similar names. In addition, the Company expects to continue to incur expenses similar to the non-IFRS adjustments described above, and exclusion of these items from the Company-s non-IFRS measures should not be construed as an inference that these costs are unusual, infrequent or non-recurring.
The table below reconciles net loss from continuing operations and Adjusted EBITDA for the periods presented:
About Cyberplex
Cyberplex Inc. () provides a smarter way to target customers. The Company uses real-time analytics and data-intensive platforms to reach the most relevant mobile, social and online audiences and deliver customers. Cyberplex partners with leading agencies, advertisers and networks across North America who are looking to better understand their customers and to get more value out of advertising and media initiatives.
Forward-Looking Statements
This news release may contain forward-looking statements that are based on management-s current expectations and are subject to known and unknown uncertainties and risks, which could cause actual results to differ materially from those contemplated or implied by such forward-looking statements. Cyberplex is under no obligation to update any forward-looking statements contained herein should material facts change due to new information, future events or otherwise.
Contacts:
Cyberplex Inc.
David Katz
EVP Corporate Development
416.597.8889
416.597.2345 (FAX)
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