LOS GATOS, CA — (Marketwired) — 04/15/13 — Wanderful Media, an online local discovery shopping company, today launched a completely reimagined , previously a collection of digital circulars and now an online community for savvy shoppers. Find&Save provides shoppers with a fun way to easily flip through all the latest sales in their area, keep track of what they need, and want, and share their discoveries with other shoppers.
Wanderful Media took its previous “Find n Save” product, which is currently in 50 out of 50 of the top designated market areas (DMAs), and revamped the design from the bottom up, adding in new features and tools to enhance the experience for shoppers.
With Find&Save, Wanderful Media is helping retailers by engaging shoppers around local sales and products, with the intent of driving shoppers across the threshold of retail stores. Find&Save is available to shoppers wherever they are, via tablet, mobile or web.
With access to more than 100 million unique visitors per month throughout its network, Wanderful Media represents a media industry initiative to transform the $4 billion business of traditional advertising circulars through digital innovation — just as joint media ventures such as CareerBuilder and Cars.com strengthened the industry-s position through the use of new technology.
“Wanderful Media is providing a single and proven platform to generate new revenues from retail digital advertising,” said Leon Levitt, Vice President, Strategy at Cox Media Group, and member of Wanderful Media-s Board of Directors. “For its 400+ media affiliates, Find&Save is helping to strengthen newspaper brands with local shoppers.”
U.S. shoppers have discovered local shopping opportunities in newspaper ad circulars for decades. As more and more shoppers go online for the latest sales information, Wanderful Media has leveraged emerging technologies and shopper behaviors to reinvent this experience for today-s shopper. The completely reimagined Find&Save includes the following new features and tools:
– Find&Save provides many ways to explore a comprehensive collection of great local sales, highlighting retailers, categories, items and user-created collections that are popular with the community. From Macy-s to Target to Walgreens and beyond, the product grants access to a wide range of local shopping opportunities — on tablet, smartphone or laptop.
– As they explore, shoppers can easily create lists of sale items of personal interest. Lists can be saved for in-store viewing on a smartphone, sent to friends or shared with the Find&Save community. Shoppers can browse popular lists created by other locals, or keep a discreet list when browsing for something secret — like a birthday gift.
– Shoppers can get timely alerts and reminders about expiring sales of interest at retailers they love — so they never miss another opportunity to save.
– Whether spreading the word about a great deal or getting advice about a purchase, shoppers can share sale items and lists across Facebook, Twitter, Pinterest and email. To keep tabs on the newest sales of personal interest, Find&Save users can also follow their favorite retailers, shopping categories and user-created lists — as well as tastemakers within the shopping community.
“Consumers expect shopping and circulars to adapt to the way they interact with the world,” said Ben T. Smith, IV, CEO of Wanderful Media. “Find&Save is opening the door for local retailers to connect with their customers in compelling new ways. Our goal is to drive more shoppers into the store, more often.”
Wanderful Media is a Silicon Valley company reinventing local online discovery shopping. Providing reach into more than 80 percent of U.S. markets through trusted media brands, Wanderful Media helps retailers bring consumers into local stores and gives consumers the most convenient way to discover local merchandise. Wanderful Media is an independent company financed by a powerful group of media companies that includes Advance Digital, A. H. Belo Corporation, Community Newspaper Holdings Inc., Cox Media Group, The E. W. Scripps Company, Gannett Co. Inc., GateHouse Media Inc., Hearst Corporation, Lee Enterprises, MediaNews Group, The McClatchy Company, and The Washington Post Co. Wanderful Media is headquartered in Los Gatos, Calif. and on the web at .
New findnsave.com helps #local retailers bring shoppers into their store. @wanderfulmedia @findnsave
Libra White
Wanderful Media
408-502-2431
Scott Lechner
Kulesa Faul for Wanderful Media
650-340-1987
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