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RoundPegg Founder to Detail Corporate Culture Alignment at My HR: 2013 Gulf Coast Symposium on HR Issues

BOULDER, CO — (Marketwire) — 03/12/13 —

Dr. Natalie Baumgartner, a founder of , helping corporations measure, manage and monitor their unique cultures from the cloud

Will present “Replacing Culture Change with Culture Alignment: The Real Corporate Win” at

Wednesday, May 15, 2013 – Thursday, May 16, 2013

Dr. Baumgartner will present on Thursday, May 16 from 10:30 a.m. – 11:30 a.m. CDT and again from 1:15 p.m. – 2:15 p.m. CDT.

8400 Kirby Drive
Houston, Texas

Details about the Conference are available here:

Measuring, managing and monitoring corporate culture is a key ingredient in an organization-s overall success. Culture change management can both predict and enhance organizational effectiveness from employee retention to profitability. Still, some 70% of culture change initiatives fail. In the session, “Replacing Culture Change with Culture Alignment: The Real Corporate Win,” Dr. Natalie Baumgartner, a founder of , will offer attendees of a fresh perspective on positively and enacting change.

Recent research indicates that companies with well-aligned cultures are, on average, six times more successful than their competitors. In her presentation, Dr. Baumgartner will highlight a new way to view company culture that posits culture development as bottom-up, considering the role of employees in addition to the influence of leadership. Dr. Baumgartner will explore the importance and influence of core employee cultural values, explaining how a clear understanding of set values works to promote corporate culture on both an individual and organizational level.

Working to redefine the culture management category, Dr. Baumgartner and have developed comprehensive cloud-based analytics and executive dashboards designed to increase organizational performance and productivity using a framework of culture measurement.

The Gulf Coast Symposium on HR Issues offers human resource professionals informative sessions spanning core principles and new ground-breaking practices, exhibits from over 100 organizations and a network of over 1400 like-minded peers from around the country in attendance.

Dr. Baumgartner-s session has been accredited by HRCI.

RoundPegg is the future of culture management and allows companies to manage culture from the cloud.

RoundPegg helps companies tackle the challenges of undertaking a , aligning sub-cultures or improving operational efficiencies. A culture platform featuring socially-centered web-apps make it possible to measure, manage and monitor your company-s unique culture by pulling the levers to hire, develop and engage your employees in alignment with the desired culture.

Headquartered in Boulder, Colo., RoundPegg has earned the distinction of being named a Cool Vendor by Gartner and driven ROI through culture for every customer. For more information, please access

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