RALEIGH, NC — (Marketwire) — 07/02/12 — Icon Media Holdings, Inc. (PINKSHEETS: ICNM) is pleased to announce that the Company has reached an agreement with Café Nashville (Radio) for joint marketing and promotional opportunities in the country music industry.
Café Nashville is a syndicated radio show based in Nashville, Tennessee. “Our clients include country music artists, record labels, radio stations and national advertisers,” says Jody Van Alin of Café Nashville. “They all seek to stay relevant and fully engaged with the consumer in some fashion. Café Nashville is constantly vetting and experimenting with nontraditional opportunities to create new revenue streams for our clients. It-s important that we engage with companies like Icon Media and their cutting edge technology. Bringing a special promotion, experience, product or platform to a client allows us to better serve our customers, which in turn secures and expands our own business organically.”
Rob Deakin is excited about the opportunities for Icon Media in the Country Music industry. “We-ve visited Nashville and met with the partners of Café Nashville. After several meetings with artists and record executives, it became clear that there are many opportunities for Icon Media in the music industry.”
According to the Country Music Association, country music is the #1 format among adults 18-54 and reigns over all other radio formats with more than 2,000 stations nationwide. With 96 million fans, the country music industry has some of the most loyal fans in the world.
“This venture with Café Nashville allows us to tap active loyal fan bases created by the Nashville stars,” commented Rob Deakin, CEO of Icon. “We-re already in negotiations with various artists and celebrities to start creating posters and other products that will generate revenue for Icon Media-s bottom line.”
“We are excited about the synergistic opportunities between Café Nashville and Icon Media,” added Marvin Baker of Café Nashville. “There are two major revenue sources for recording artists today: touring and merchandising. Icon Media-s technology will allow Café Nashville to take advantage of new -pop-up- trends in merchandising and radio promotions without the usual heavy startup costs.”
Country music fans spent $46 billion on domestic travel last year — comprising 47% of total dollars spent on domestic travel. This includes fans traveling to Nashville and following their favorite country music artists around the country.
“This is why we-re so excited about the potential opportunities to open a new revenue source for Icon Media. Country music artists are touring all summer long which is traditionally a slow time for us. This new business could increase production and cash flow in the traditional slow summer season of our business. The best way to solve a problem is to convert that problem into an opportunity. We-re doing just that with Café Nashville,” says Rob Deakin.
This venture positions Icon for further visibility in the entertainment related e-commerce market and provides valuable marketing opportunities through traditional media outlets including local radio affiliates like Café Nashville.
About Icon Media Holdings, Inc (ICNM):
Icon Media Holdings, Inc. is a diversified global e-commerce company. The Company currently owns and/or operates e-commerce websites, including , , and sells on storefronts such as Amazon, Amazon Europe and eBay, among others. Corporate website: .
About Café Nashville:
Café Nashville is a fully integrated multi-media company that markets and promotes Country Music all over the world. The Company has worked with the biggest names in Country Music. Café Nashville is managed and operated by partners Jody Van Alin, Marvin Baker & Ann Gillis.
Forward-Looking Statements & Disclaimers:
The information in this Press Release includes certain “forward-looking” statements within the meaning of the Safe Harbor provisions of Federal Securities Laws, as that term is defined in section 27a of the United States Securities Act of 1933, as amended, and section 21e of the United States Securities Exchange Act of 1934, as amended. Statements in this document, which are not purely historical, are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Investors are cautioned that such statements are based upon assumptions that in the future may prove not to have been accurate and are subject to significant risks and uncertainties, including the future financial performance of the Company. Although the Company believes that the expectations reflected in its forward-looking statements are reasonable, it can give no assurance that such expectations or any of its forward-looking statements will prove to be correct. Readers are cautioned not to place undue reliance on these forward-looking statements that speak only as of the date of this release, and the Company undertakes no obligation to update publicly any forward-looking statements to reflect new information, events, or circumstances after the date of this release except as required by law.
Contact:
Terry Kraemer
Phone: 919.237.5700 ext. 203
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