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Anurag Pal Named CEO and President of Accelcia Business Services, Inc.

ATHERTON, CA — (Marketwire) — 03/06/12 — Accelcia Business Services, Inc. announced today the appointment of Anurag Pal as CEO and President, effective immediately. Mr. Pal assumes CEO duties from Ruby Sahiwal, who remains Chairman of the company.

“As CEO and President, my goals are to liberate entrepreneurs from the drudgery of back-office work and to make Accelcia the preferred provider for all back-office needs for small to medium businesses,” said Mr. Pal.

In his new role, Mr. Pal aims to double the number of the company-s customers each year, to widen its focus to include partnerships with incubators, banks, VCs, CPAs, law firms and other providers supporting start-up businesses. “We want to be the name everyone thinks of when seeking a solution to any back-office challenge. You will see us become an integral part of the start-ups ecosystem,” he elaborated.

Mr. Pal boasts an extensive background in Operations, Finance, and Sales and Marketing. His previous employment experience includes positions at Hewlett-Packard, Datasweep, BizGenics, and Simpacta. During his time at Hewlett-Packard, Mr. Pal was instrumental in launching the company-s first B2B e-commerce venture, and was credited with managing all outsourced relationships as well as a $200 million P&L. He has also led worldwide presales, sales, and business development teams at Datasweep and BizGenics.

In addition to his corporate experience, Mr. Pal is a seasoned entrepreneur. The idea behind Accelcia originated from his first-hand knowledge and in-depth strategic and operational roles at many start-up businesses with varying back-office challenges. Speaking to Mr. Pal-s expertise as well as the value of Accelcia-s services, Peter “Scotch” Scocimara, former founding CEO at Therative, Inc., stated:

“Anurag and the Accelcia Services provided superlative value for the accounting, bookkeeping and finance work for our company, Therative. We outsourced many of our functions, but we also had a very complex business. The Accelcia team, and Anurag with his invaluable process design expertise and strong leadership, did a great job at designing back-office processes at Therative and to ensure our investors had an accurate view of our financial position at all times. Accelcia delivered accurately, consistently, and punctually. I cannot recommend their services highly enough.”

Founded in 2005, Accelcia follows a “one-stop” service model and has rapidly established itself as a valuable partner in addressing the critical needs of start-ups. Accelcia currently serves upwards of 125 small and medium businesses, offering a full portfolio of services that covers Finance, Accounting, Payroll, Human Resources, and Benefits.

For more information, please contact:

Accelcia Business Services
Anurag Pal

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3301 El Camino Real, Suite 102
Atherton, CA 94027
650-989-6800

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