DENVER, CO — (Marketwire) — 02/03/12 — Dead Drop, founded by two brothers with a lifelong gaming addiction, today announces that it is preparing to launch on iOS, Android, and the web. Dead Drop leverages the brothers- gaming passion to deliver an innovative leap forward in location-based live-action gaming, using smartphones. For brands and local businesses, Dead Drop provides new opportunities for in-game engagement and conversion by creating “safe houses” and other gameplay-related promotional opportunities that drive players to specific locations.
Follow Dead Drop on Twitter at @DeadDropGame, and at .
Dead Drop is a live-action multiplayer elimination game played by groups of friends in and around their communities. Dead Drop coordinates individual and group games of any size, in which players receive live-action missions to complete in their communities.
Smartphones with built-in GPS receivers allow the app to moderate games, enforce rules, and verify eliminations in real-time. The location-based game also allows businesses to drive players to specific locations as “safe houses,” where opponents can still see their target-s location, but where he can-t be attacked or eliminated.
“Dead Drop represents a labor of love for us, and also a huge opportunity to bridge smartphone-based gaming and marketing in a way that goes beyond check-ins and deals,” said Jeff Lind, founder, Dead Drop. “What we-re most proud of is creating an experience that-s legitimately fun for gamers, and presents real engagement value for marketers. Just watch your six, if you know what-s good for you.”
The first Dead Drop release has two gaming modes — Campaign Training mode, and Multiplayer Classic mode. The idea is to let gamers experience Dead Drop in solo mode, or enter a more competitive environment and challenge friends and other gamers to a live-action elimination game that-s not for the faint of heart.
Dead Drop is expected to launch in the next 30 days, followed by a barrage of innovative features including weapons, disguises, skins, mini-games, multiplayer modes, and augmented reality features.
Find out more info at .
Dead Drop is a live-action multiplayer elimination game played by groups of friends in and around their communities. Dead Drop coordinates individual and group games of any size, in which players receive live-action missions to complete in their communities. For brands and local businesses, Dead Drop provides new opportunities for in-game engagement and conversion by creating “safe houses” and other gameplay-related promotional opportunities that drive players to specific locations. Dead Drop is headquartered in Denver, Colorado.
Mike Barash
Knock Twice
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