The Master Licence Partner of the Porta Mondial real estate franchise system has been operating its website, http://www.portatenerife.com for quite some time already. Now Porta Tenerife has opened the first regional estate agency in the north of the island.
The new estate agency is in the heart of Puerto de la Cruz, on Calle Luis de la Cruz 10, right beside the well-known Plaza del Charco and the popular promenade, Calle Quintana.
The estate agency itself has a striking, classically modern look, designed in keeping with the real estate franchise system”s international CI. The window displays selected properties from the portfolio which covers the entire island, inviting people to come inside and find out more. The high quality of the interior reflects the superior standards of the real estate being offered here. The most eye-catching feature is the green logo wall in the entrance area – the trademark of the Porta Group which already operates on the Balearic Islands, the Spanish mainland and in Germany.
In opening this estate agency, Porta Tenerife is breaking new ground in the local marketing of real estate. By subtly displaying just a few selected properties, it sets itself apart from the mass of estate agencies who generally show their entire portfolio in the window – travel agency style.
It is an innovative estate agency concept that has proven itself: “From the very first day, we had lots of visitors,” reports Eckhard Bernstorff, owner of Porta Tenerife and Master Licence Partner of Porta Mondial AG for the Western Canaries. The real estate professional is especially pleased that the locals like the new agency so much. “Since we opened, we”ve been able to further expand our portfolio in Tenerife, and have also listed many Tinerfeño-owned properties.”
The newly introduced long-term lettings service is also developing well: “We are noting both greater demand from island residents and from Tenerife fans who would like to rent a holiday property before making a purchase,” the real estate businessman tells us.
Overall, Eckhard Bernstorff is satisfied with how business is developing: “We are benefiting from portatenerife.com”s good placement on the internet and, with the new estate agency, we also have an advisory centre in Tenerife that can meet our clients” requirements.” At present Eckhard Bernstorff and his international team have a portfolio of around 170 properties for sale in Tenerife, La Palma, La Gomera and El Hierro. These range from classic seaside apartments to spectacular luxury villas.
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