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eMerchantPay Partners With cashU Expanding Its Presence Across the MENA Region

LONDON — (Marketwire) — 09/01/11 — eMerchantPay, a leading European-based provider of online payment processing solutions to merchants worldwide, has partnered with cashU, the leading online payment gateway in the Middle East and North Africa, to expand its presence in the Middle East and North Africa as well as adding to its portfolio of services. Through the partnership, eMerchantPay will be able to offer a cash payment method for its clients to better serve customers in geographies where non card payment use is dominant.

With its focus on internet payments in the Middle East and North Africa, cashU will help
eMerchantPay meet the needs of merchants across these regions and serve online shoppers in Arabic-speaking and surrounding countries with payment solutions. cashU strives to deliver payment solutions in the Middle East and North Africa that give a range of consumers the opportunity to buy online without discriminating on age, income, nationality or banking contacts.

“The partnership with cashU demonstrates eMerchantPay-s commitment to meeting the needs of merchants around the world. We have always been impressed by the value of local knowledge and believe cashU will help eMerchantPay reach a wider audience with solutions that meet their specific requirements,” says Bartek van de Pavert, VP International Sales at eMerchantPay.

Founded in 2002, eMerchantPay has established itself as a trusted global leader within the online payment processing market, offering an unrivalled level of stability and security to merchants operating across multiple industry sectors. eMerchantPay-s payment gateway is registered as Level 1 PCI DSS Compliant which ensures a robust payment card data security processes — including prevention, detection and appropriate reaction to security incidents as well as flexible reporting and customization.

cashU, which was established in 2002 by Maktoob (now Yahoo! Middle East), serves online shoppers in all Arabic-speaking and surrounding countries with secure, accessible and easy to use payment solutions through a payment platform that is built upon, and encapsulates the most sophisticated and up to date fraud prevention and AML systems reducing the risks associated with online payments for both buyers and sellers which all allows for wider, safer and faster consumer participation in e-commerce.

Contact your eMerchantPay sales representative or learn more about the partnership at .

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