MINNEAPOLIS, MN — (Marketwired) — 10/30/13 — (), a Software-as-a-Service (SaaS) company that is transforming the way automotive brands engage with consumers, announced today that it has been featured in the 2nd annual I, recognizing private businesses that have generated the most jobs in the past three years. In 2013, Outsell placed once again among the top 10 private business job creators within the state of Minnesota.

Outsell-s easy-to-use Digital Engagement Platform allows automobile manufacturers, agencies, marketing associations and individual dealers to share in the development of brand-consistent, analytics-driven marketing programs that drive superior sales results via personalized communications orchestrated across email, SMS, mobile, chat and social. Through the use of data and behavioral analytics, Outsell has fundamentally changed the way in which automotive brands connect with their customers.

“We are honored to be recognized for the second year in a row by Inc. as one of the top private businesses creating jobs right here in Minnesota,” said Mike Wethington, President & CEO of Outsell LLC. “Outsell continues to look ahead and find new ways to grow and expand our employee base. We-re extremely proud to employ some of the most talented marketing and technology minds in the industry, working together to design innovative cross-channel digital marketing solutions for the automotive industry.”

The Bureau of Labor Statistics reports that only 222,000 full-time jobs were added in 2012 — compare those numbers to the honorees of the Inc. magazine-s Hire Power Awards, which created 69,182 jobs between January 1, 2012 and June 30, 2013. The numbers become even more amazing when you look closer — the top job creator, Universal Services of America added 14,240 employees to a workforce of 35,000; second-place Vivint added 1,943 to 6,496 and third-place Heartland Dental Care added 1,759 to 4,965. These small to mid-sized companies and other just like Outsell could hold the key to restoring America-s economic vitality.

“For the second year in a row, we are pleased to recognize the employers who are putting Americans back to work for a second time,” says Eric Schurenberg, Editor-in-Chief of Inc. “The Hire Power Awards are the only awards that single out job creators. We think it-s fitting to pay tribute to company founders not just for their business prowess but also for their immense contribution to the welfare of U.S. workers and the vitality of the U.S. economy.”

Outsell is among the 437 private growth companies that are Hire Power Award honorees, leading the way in creating more American jobs. While the honorees are found across the country in 25 categories, industries with the most Hire Power companies include health, financial services, software, human resources and IT services. States with the most honorees include California, Florida, Texas, Ohio, New York, Massachusetts, Illinois and Utah.

“At Bank of America Merrill Lynch, we understand the vital role of small and mid-sized businesses in the local economy,” said George Smith, head of Business Banking, Bank of America Merrill Lynch. “And we are proud to partner with Inc. to sponsor the Hire Power Awards to recognize these business leaders.”

An award ceremony, sponsored by Bank of America Merrill Lynch, will take place November 12, 2013 in San Francisco, CA.

The Inc. Hire Power Award is for US-based, private companies (both for profit and non-profit). Companies must have been founded in 2011 or earlier and have employed at least 10 full-time US-based employees as of December 31, 2012. Companies must complete the Employee Verification Report. Top award finalists may also be asked to provide their 2012 EEO Employer Information Report.

Award categories include most jobs created in the US, most jobs created by state, most jobs created by industry and highest employee growth percentage. Companies featured in Inc.-s November issue represent the top tier winners for the Higher Power Award and a complete list of the winners can be found on .

Founded in 1979 and acquired in 2005 by Mansueto Ventures, is the only major brand dedicated exclusively to owners and managers of growing private companies, with the aim to deliver real solutions for today-s innovative company builders. Total monthly audience reach for the brand has grown significantly from 2,000,000 in 2010 to over 6,000,000 today. For more information, visit

Bank of America Merrill Lynch is one of the world-s largest financial institutions, serving individual consumers, small- and middle-market businesses and large corporations with a full range of banking, investing, asset management and other financial and risk management products and services. The company provides unmatched convenience in the United States, serving approximately 57 million consumer and small business relationships with approximately 5,700 retail banking offices and approximately 17,250 ATMs and award-winning online banking with 30 million active users. Bank of America Merrill Lynch is among the world-s leading wealth management companies and is a global leader in corporate and investment banking and trading across a broad range of asset classes, serving corporations, governments, institutions and individuals around the world. Bank of America Merrill Lynch offers industry-leading support to approximately 4 million small business owners through a suite of innovative, easy-to-use online products and services. For more information, visit: .

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Outsell () is a digital marketing Software-as-a-Service (SaaS) company that is transforming the way automotive brands engage with consumers. Recognized by Inc. magazine as one of the fastest-growing companies in America, the company-s award-winning Digital Engagement Platform enables its clients to engage with consumers in an analytics-driven, brand-consistent manner from the national to local level. Outsell drives measurable incremental sales for five of the top automobile manufacturers in North America.

Kerry Metzdorf
Big Swing Communications

978-463-2575

  automotive-marketing, digital-engagement-platform, digital-marketing-software