CULVER CITY, CA — (Marketwired) — 10/24/13 — , a technology driven, next-generation media company, has entered a commercial agreement that gives its network of video content creators free, unlimited access to the Epidemic Sound library of professional quality production music.
Under the agreement Maker content creators will also have access to Epidemic Sound-s advanced tools for music search, exploration, editing and download.
“Providing collaboration tools and giving content creators a playlist of best practices is super important, and now one of the biggest MCNs is making sure its producers also have the means to create high quality soundtracks free of the worry and hassles that come with old-school music licensing,” said Oscar Höglund, Epidemic Sound co-founder and chief executive officer. “Whether Maker shows are broadcast on YouTube, Blip, Vimeo, Dailymotion or any other video distribution platform, it now knows for sure there won-t be anyone coming after them for additional fees or blocking them because of the soundtrack.”
The announcement today comes just weeks following a similar agreement with , the U.K.-s largest trade association representing and promoting the commercial interests of more than 500 independent creatives who collectively produce more hours of video content for British TV than the BBC.
“Professional quality soundtracks are important in the creation of high-value, original content for viewers, but the traditional way of licensing music is very challenged in a world where content is global and platform agnostic,” said Courtney Holt, Maker Studios- chief operating officer. “Epidemic Sound has helped simplify this and allow us to give something evolutionary to our community.”
Epidemic Sound is reinventing with the first library that gives visual content creators use of professional-quality in any country, on any platform, forever, for only a small fee. No additional charges are ever required of anyone, which is unique for a professional quality music library.
Epidemic Sound can do this because it doesn-t represent music, it owns it. Epidemic Sound buys music directly from composers when tracks are created, rather than making the artists wait and rely on collection societies to send royalty checks at an unknown, totally unpredictable time. As a result, Epidemic Sound gives today-s generation of a new way to make a living making music.
The company was founded in 2009 by award-winning Swedish music, TV and Internet entrepreneurs, on the premise that current music rights management for production music — which accounts for approximately 90 percent of all music used in professional TV and online visual content production — is fundamentally flawed, and cannot serve the current and future needs of visual content creators as their work is increasingly streamed over the Internet and viewed on a wide variety of devices around the world.
Headquartered in Stockholm, Epidemic Sound is now the largest supplier of production music to TV in the Nordics.
Today the Epidemic Sound library contains more than 25,000 unique tracks that are tagged and formatted for the company-s advanced search tools used to explore, edit and download the music. Each track is broken into STEMS — individual tracks where the instruments can be heard and edited separately — thereby creating over 100,000 sound files available for use.
The tracks in the library have been created by more than 3,000 composers who are screened and mentored by a select production team lead by company co-founder Peer Åström, an award-winning producer with the world record for the most ever entries on the U.S. Billboard/iTunes chart, and productions for Madonna, Kelly Clarkson and Enrique Iglesias. In addition to Epidemic Sound, Åström produces all of the music for the FOX hit show Glee.
Maker Studios is a next-generation media company and the world-s largest multi-channel network of online video content. Maker Studios has more than 4 billion monthly video views and 260 million subscribers, including 40% viewership on mobile, and 80% of the coveted millennial audience. The company is home to many of online video-s top digital stars and content including the all-time most-subscribed YouTube personality , , the , Snoop Dogg-s , , , , and , among many others. The Maker network also includes Blip, a leading digital media company that develops and distributes original web series. Maker Studios is headquartered in Culver City, Calif.
Epidemic Sound is reinventing production music with the first library that gives visual content creators use of professional-quality soundtracks in any country, on any platform, forever, for only a small fee. No additional charges are ever required of anyone. Founded in 2009 by award-winning Swedish music, TV and Internet entrepreneurs, Epidemic Sound doesn-t represent music, it owns it, buying directly from composers when tracks are created to give today-s generation of musicians a new way to make a living making music. Epidemic Sound is headquartered in Stockholm, but heard daily around the world. Start using Epidemic Sound today at .
Video-Link Available:
:
Greg Spector
415-717-4666
Sue Ellen Schaming
415-722-8583
Brittany Geldmacher
You must be logged in to post a comment Login