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Next World Capital Facilitates International Expansion for U.S. Companies Through Its European Advisor Network

SAN FRANCISCO, CA — (Marketwired) — 07/15/13 — , an international, expansion-stage venture capital firm headquartered in San Francisco, with offices in Paris and Brussels, is leveraging its unique European Advisor Network to help companies expand their global footprint into Europe. With $200 million in assets under management, Next World Capital (NWC) is the only American venture capital firm that manages a sales and business development platform dedicated to helping its portfolio companies expand overseas in Europe.

NWC specializes in companies that are best positioned to lead large markets and focuses on high-growth market segments such as SaaS, cloud, big data, mobile, consumer Internet, security and storage.

NWC-s includes executives from some of Europe-s largest companies across industries, who provide strategic counsel that helps businesses succeed in the European market. The Network provides companies with the crucial market knowledge and strategic guidance to expand into Europe, and connects companies with the right people for partnerships, channels and direct sales.

“Next World Capital has been valuable to our European expansion,” stated John W. Thompson, CEO of Virtual Instruments, an infrastructure performance management company that is funded by Next World Capital, and was recently named No. 3 on Forbes- Most Promising Companies List of 2013. “The advisors provided hands-on support to our sales effort on several large accounts, which contributed to our overall effort across the EMEA market.”

Specifically, the Network offers support with:

Strategic Insight: assistance in identifying appropriate countries, channels and verticals to target for customer and partner acquisition

Go-To-Market Strategy: support in developing strategic marketing and sales implementation strategies to effectively reach targeted audiences

Account Targeting: offering direct access to top executives at leading European companies to facilitate customer and partner awareness

“Companies do not follow one path to global expansion. Each path is different, and our goal at Next World Capital is to extend our expertise and network to give our portfolio companies the greatest shot at success,” stated Sébastien Lépinard, managing partner of Next World Capital. “Understanding the market opportunity — and determining not only where to grow but how to grow onto the European stage — is crucial to long-term viability and continued growth.”

Europe is home to more than thirty percent of the Forbes Global 2000,[1] and represents tremendous market opportunity for expansion-stage companies. Through its Network, NWC is connecting its portfolio companies to business leaders in Europe who may be a source for partnerships, customer leads or additional strategic counsel.

Advisors also benefit from participating in the Network. “We have heard from business leaders who participate in the Network that they view the engagement as a mutually beneficial endeavor. They see value in connecting with U.S. companies that are successfully expanding into Europe,” says NWC venture partner Frédéric Halley, who is based in Paris.

“We have enjoyed being part of the Next World Capital European Advisor Network,” added Richard Hababou, head of innovation at Société Générale in Paris. “The discussions with the NWC team — and their portfolio companies who are innovators and industry leaders — give us access to insider views on Silicon Valley, and enable us to keep ahead of the latest trends in IT as they emerge.”

(NWC) is an international, expansion-stage venture capital firm that invests in leading enterprise software, mobile and consumer Internet companies. With $200 million of assets under management, NWC is affiliated with the large global investment firm Next World Group, which provides an extraordinary international platform for its portfolio companies. The firm offers strategic insight and in-depth sector acumen to help its portfolio companies grow into market leaders. Furthermore, NWC uniquely operates a European Expansion Program with top executives across the continent, to accelerate the growth of its portfolio companies through a large network of partners, channels and direct customers.

NWC is headquartered in San Francisco with offices in Paris and Brussels.

[1] Forbes, “Forbes Global 2000 Ranking of the World-s Biggest Companies,” 18 March 2012.

Lucas Mayer
BOCA Communications
(415) 738-7718 x19

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