CORONA, CA — (Marketwired) — 06/13/13 — Costas, Inc. (PINKSHEETS: CSSI), announced today a major expansion of its marketing strategy in utilizing its digital media assets in India to assist ecommerce companies to drive revenue growth. As corporations and media organizations in India seek ways to adapt in a rapidly changing business environment, Costas now enables them to unlock new streams of revenue and reduce operating costs through comprehensive content-related digital media solutions.
Costas, Inc.-s vision is to revolutionize how consumers in India engage, exchange information and purchase products and services. By combining our Industry-specific content, technologies, and electronic commerce capabilities Costas is well positioned to deliver seamless solutions across various forms of digital convergence that can transform the future of engaging experiences and e-commerce across all digital content, platforms, and devices.
The massive Indian market is changing fast. Internet access is mainstreaming among professionals and the use of smart mobile devices is intensifying. The pace of change continues to be rapid with digital channels constantly growing in volume and strength. More people spend more time online in India every year, and the digital tools and sites they use play an ever-growing role in their lives.
According to a recent report by Boston Consulting Group (BCG), titled “From Buzz to Bucks: Capitalizing on India-s Digitally Influenced Consumers,” while the size of e-commerce in India is around US$6 billion, “digitally influenced” purchases are five times more and account for US$30 billion. By 2016, this digital impact is expected to increase five-fold to US$150 billion.
“Costas has established itself as a technology leader in the digital media solutions sector in India,” stated Shailesh Shah, President and Chief Executive Officer. “Our customers are growing their businesses and the natural progression of our corporate expansion is to leverage our assets that can immediately contribute to the top and bottom line. Our product lines offer a full range of value points to our traditional customers and our new distribution partners. We are excited about the many vertical markets and cross-selling opportunities within our respective customer bases and the new prospects within emerging markets in India.”
About Costas, Inc.
Costas, Inc. is a digital media Company that owns and develops web-based consumer internet assets and communities in the United States and India. India has one of the fastest growing economies in the world and Costas through its acquisition and development of knowledge based products and services has a created a digital bridge between India and the United States. For more information regarding CSSI:
Safe Harbor Statement
This press release contains statements, which may constitute “forward-looking statements” within the meaning of the Securities Act of 1933 and the Securities Exchange Act of 1934, as amended by the Private Securities Litigation Reform Act of 1995. Those statements include statements regarding the intent, belief or current expectations of Costas, Inc., and members of their management as well as the assumptions on which such statements are based. Prospective investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, and that actual results may differ materially from those contemplated by such forward-looking statements. Important factors currently known to management that could cause actual results to differ materially from those in forward-statements include fluctuation of operating results, the ability to compete successfully and the ability to complete before-mentioned transactions. The company undertakes no obligation to update or revise forward-looking statements to reflect changed assumptions, the statements to reflect changed assumptions, the occurrence of unanticipated events or changes to future operating results.
For more information, please contact:
Costas, Inc.
Investor Relations
(951) 734-4500
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