CHICAGO, IL — (Marketwired) — 06/11/13 — Chicago-based business and technology consulting firm STA Group, LLC announced today that it has launched a new Business Architecture website that offers a discrete online presence to promote and educate its audiences on the value of Business Architecture. STA Group defines Business Architecture as a critical — and often missing — bridge between corporate strategy and execution. The new site, , offers information-rich content featured in a white paper, infographic and other collateral that demonstrate the value of Business Architecture in a concise, easy-to-navigate website.
STA Business Architecture Practice Director Whynde Melaragno explains, “The benefit of STA-s Business Architecture lies in our delivery of reusable assets — in a commonly understood language — that enable our clients to visualize the accurate end-state of their business strategy before the plan is implemented.” Ms. Melaragno adds, “Our new website marks the beginning of new communication enhancements that clearly articulate and differentiate the value of Business Architecture with regard to business improvement methodologies. We will continue to deliver and monitor content for market effectiveness as we move forward to redesign our parent website () during the second half of 2013.”
STA Group, LLC is an established and trusted consulting firm founded in 2002. Today, with over 260 consultants including 100 Business Architects, STA is leading the way in successful business transformations. Business Architecture is a holistic approach that identifies and solves complex organizational problems and serves as the bridge between strategy and successful execution. With deeply experienced staff and ongoing training regiment, STA has the largest pool of active Business Architects in the industry. STA delivers clarity by visualizing the entire enterprise — rather than simply looking at functional silos. By understanding and defining the structure of an organization-s strategic vision, STA can map the vision against an organization-s capabilities to reveal where organizational and systematic changes need to occur in the enterprise.
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Christopher Wray
Communique Marketing Solutions
(719) 282-3320
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