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Vistaar Announces Record Customer Growth for Its Price Management Solutions Throughout 2012

PARSIPPANY, NJ — (Marketwire) — 03/20/13 — , a leading provider of price management solutions, today announced that it ended a very successful 2012 with a record fourth quarter. The year was highlighted by a record number of new customers and customer go-lives and significant expansion of the product footprint.

As , Vistaar established continued leadership in the beverage alcohol industry by building on its strong presence in spirits with expansion into the wine and distribution markets. The company also increased its presence in industries that require highly configurable pricing solutions to drive differentiating business strategies, including industrial manufacturing, high technology, business services, consumer goods and energy. One of the most significant wins was an enterprise deal at , which designs leading technology solutions for the delivery, management, conversion and optimization of electrical power.

Continued product innovation remained a key focus for Vistaar during 2012, with the company delivering several enhanced capabilities to the market including:

Release of a new business rules engine with an interface that allows users to actively manage pricing decision rules/strategies without IT involvement

New read-write “in-memory” OLAP engine that now supports a hybrid of in-memory and disc-based technology to manage big data scale pricing problems

Enabling visual data exploration and manipulation by business users using intuitive, interactive, and data driven graphical chart controls

Significant growth of the price science team and capabilities to include offerings of rapid ROI proof of value packages in areas including elasticity modeling and price optimization

Establishment of a Bev-Al Center of Excellence (COE), a unique service offering in the pricing software space

Launch of a corporate blog, , to act as a forum for discussing the latest trends, thoughts and issues relevant to pricing

Sandy Tungare, Vistaar-s founder and CEO, said, “Vistaar-s performance in 2012 solidifies our position as a leading provider of price management solutions that help companies deliver differentiated business strategies through pricing and related processes. We are seeing increased demand for proven, configurable solutions in both large enterprises and mid-market companies looking for rapid deployments. Through continued product and platform innovation, we-ve been able to expand our customer footprint. Coming off our record fourth quarter of 2012, we are completing a very successful Q1 and have the pipeline in place for an outstanding 2013.”

Vistaar is a leading provider of price management solutions that enable companies to achieve pricing best practices through price analytics, price optimization, price list management and deal management. Our technology transforms pricing operations into a strategic advantage for some of the world-s companies. For these companies, Vistaar pricing solutions drive measurable price and margin improvements to deliver profitable growth and maximum shareholder value. Vistaar-s operations include six offices across North America, Europe and Asia. For more information, visit our website () or contact us at +1-973-581-6300.

Press Contact:
Erin Hatfield
DPR Group, Inc.
(919) 896-7826

Company Contact:
Timothy Andreae
Vistaar Technologies, Inc.
(617) 467-4839

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