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BPO Services Leader Sutherland Wins Prestigious Best CIO Award

ROCHESTER, NY — (Marketwire) — 09/18/12 — , one of the world-s largest companies specializing in business process outsourcing () and optimization solutions, has been named the recipient of the 2012 Best CIO for “Leveraging IT for Business Performance” Award in the Organizational Award category. The award program, organized by CMO Asia, recognizes initiatives that leverage information and communications technologies to create value for business organizations. The winning initiative was the Sutherland Pricing Engagement Portal (PEP), a custom tech-enabled solution, partnered with a streamlined cross-function (HR, Finance, and Compliance) collaborative process, which seamlessly integrates upstream and downstream pricing procedures creating a digital value chain.

“This year-s Best CIO award is especially meaningful for us as it is truly a -Sutherland Win.- Transformation through technology with measurable results has always been a core tenet of the company, so this award and recognition represents what we commit to deliver to our clients daily,” said Ron Dull, Senior Vice President – Retail Practice. “Our success with PEP, in conjunction with our deep business intelligence analytics and Decision Support Reporting tools, bring our clients a comprehensive view of how to use their customer information to optimize their business decisions so they can maximize their revenue opportunities and market presence. From a Retail perspective, it is critical that we understand not only the immediate customer care challenges our clients are facing, but also how we can leverage data mining and CRM technology to keep their existing customers loyal while growing their customer base.”

The Pricing Engagement Portal is one of a significant portfolio of strategic offerings that Sutherland provides its clients. With operations spanning 10 countries, Sutherland-s global industry leaders partner with clients to design and deploy integrated Platform-based and Analytics-enabled business-cycle support solutions.

For more information on CMO Asia Best CIO Award, visit . Information on Sutherland Global Services suite of Business Solutions can be found on

Established in 1986, Sutherland Global Services is a global provider of business process and technology management services offering an integrated portfolio of analytics-driven back-office and customer facing solutions that support the entire customer lifecycle. It is one of the largest, independent BPO companies in the world serving global leaders in major industry verticals. Headquartered in Rochester, N.Y., Sutherland employs over 30,000 professionals and has 35 operations centers in the United States, Philippines, India, UAE, Egypt, Bulgaria, UK, Canada, Mexico, and Colombia. For more information, visit

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H. Nancy Breed
(North America and Europe)
Sutherland Global Services
+1-585-451-3982

S. Prabhu
(Asia Pacific)
Sutherland Global Services
+91-944-404-0748

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