Karlsruhe, November 25, 2008 +++ BrandMaker, a Karlsruhe-based specialist in software for marketing process optimization (www.brandmaker.com) was given the first prize in the “high potential” category at the “CyberChampion 2008” award ceremony. The award was presented to BrandMaker on November 21 at the “Net Economy” conference in Karlsruhe, under the patronage of Ernst Pfister, the Commerce Minister of the state of Baden-Württemberg.
Each year, the CyberForum high-tech company network, co-sponsor of the conference, honors up-and-coming high-tech firms of the Karlsruhe high-tech sector with the “CyberChampion” designation, based on their high degree of innovation, their market potential, and the high quality of their management. The jury, composed of high-tech entrepreneurs and representatives from business, politics, and finance as well as CyberForum members, justified giving the award to BrandMaker based on its outstanding business concept and continual business development. The jury also singled out Mirko Holzer, BrandMaker’s CEO, as a noteworthy entrepreneur.
“We are proud that we were able to persuade this prestigious jury of the potential of our enterprise and of our product portfolio,” said Mirko Holzer, BrandMaker’s CEO. “We view this award as a spur to optimize our products even more, and to continue to expand our position in the market.”
BrandMaker, founded in 1999, has become Europe’s largest vendor of marketing resource management systems. BrandMaker’s marketing software is tailored to the specific demands and needs of marketing professionals in all industries. BrandMaker offers its powerful software in several versions for different sizes and structures of companies, from the smallest enterprise up to large concerns with decentralized units. Thus, BrandMaker’s Marketing Planner, provided in the form of software-as-a-service, is suited for small to mid-sized firms that want to optimize their marketing planning and budgeting; while BrandMaker’s Enterprise System offers modules that support and optimize the entire marketing process. What is more, BrandMaker’s Print & Agency industry solution provides efficient media management for print service providers and agencies.
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